✶ Spec Work ✶ToBeRead App
Help readers maintain their TBRs (To Be Read lists) with minimal effort and support their goals of reading intentionally.
Overview
Role: UX Research
Summary: By creating a TBR tracker app with key motivators and rewards readers will achieve more intentional reading habits.
Services: User Research
User Interface Design
Research
Competitive Analysis
Interviews
Affinity Mapping
Personas
User Flow
Usability Testing
Competitive Analysis
Compare and evaluate the user experience (UX) of a product or service against competitors to better understand the market landscape, refine the design strategy, and create a product that stands out to users.
Affinity Mapping User Interviews
Research Highlights:
Interviewees aren’t reading as much as they want to
Interviewees don’t want to make reading a chore
Interviewees are motivated by a book’s genre, cover art, & author
Interviewees generally keep track of their reading goals mentally
Personas
User Flow
Outline how users can navigate through the content and interact with onboarding, providing a roadmap of how the information and functionality is organized.
Usability Testing
Issue: Participant unsure of TBR acronym in navigation bar
Solution: Replace “Add to TBR” with “Add a Book
Issue: Participant unsure if submission was confirmed after adding a book
Solution: Add a confirmation page with a link to see the book in your “Future Reads”
Issue: Participant was surprised by being taken back to the search page after completing the task scenario
Solution: Add a confirmation page with a link to see the book in your “Future Reads” & a link to adding another book
Design
Sketches
Low Fidelity Wireframes
High Fidelity Mock-ups